This NCPC Issues paper examines evidence for the impact of media-based social marketing campaigns.
CFCA produces a range of publications. These include CFCA Papers, which offer an objective exploration of how research applies to policy and practice, and are written by or in collaboration with expert researchers and service providers. CFCA Resource Sheets and Practitioner Resources are shorter papers that focus on a specific issue in depth.
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This paper outlines different evaluation types, identifies the key elements to developing a rigorous evaluation and highlights possible limitations.
Overview of the use and effectiveness of program evaluation in child abuse prevention.